The Key to Success Is Found In Experience

When it comes to business communications, waiting until a crisis happens before gaining the capabilities to manage the situation is not unusual—studies show eight of 10 companies are unprepared for a crisis, media interview, employee revolt or any combination of the above. You don’t have to be one of them.

Our Crisis Communications training workshops and consulting services can turn a crisis situation into one that accurately reflects the character of your company or organization. We can help create a Crisis Communications Plan everyone can understand—and put into practice quickly to diffuse potentiality crippling situations. It is crucial that Chief Executive Officers, spokespeople and key leaders understand how to manage a crisis.

Media Training won’t be effective unless taught by experienced television, radio and print journalists.   Our trainers are experienced journalists from CBS, ABC, radio and print mediums.  Our individual and group training workshops use real-life media examples, video cameras and custom-designed scenarios to provide an authentic media experience. CEOs, Executive Directors, Chief Financial Officers, Chief Operating Officers, Privacy Information Officers, Human Resource Directors and Company Spokespeople are appropriate participants for this training.

Organizational Development can refocus an entire company and put you on a new road to success. We are experienced in rolling out communication programs that change the behavior and culture of the company. Companies that seem to stagger from crisis to crisis; putting out fires and constantly dealing with "the little things" that impact morale and destroy credibility would greatly benefit from our experience.

Has your leadership just changed?

We can help new leaders and their teams get a head start on success.  We can also help current leaders complete individual SWOT analysis and leadership development plans that dramatically improve organizational effectiveness.

Browning LaFrankie also offers individual and group Powerful Presentations training anyone—at any level in your company—can put to immediate use. Improve presentations, keynote addresses, company rollouts, sales pitches, fundraising proposals—even casual business communications. Especially appropriate for leadership teams, supervisors and others who represent your company on a regular basis.

Our Message Development and Business Writing workshops can help identify Core Messages that allow you to decide which threshold, action, solution or reinforcement approach is appropriate. When linked to your strategic goals, sending a clear, consistent message—by verbal, written or visual methods—can create a powerful agent for change. These unique workshops are quite useful for leadership teams, project managers and team leaders.

Public Relations Planning workshops are perfect for training your staff with in-house capabilities to communicate and manage all media communications. Good media coverage doesn’t just happen—you have to plan for it. We can teach your team how to construct a monthly media plan that will draw media attention to your company. These workshops are instrumental for corporate communications and other professionals responsible for managing the visibility and reputation of the company or organization.

Executive Coaching can immediately improve preparation, content, style and delivery of any leader’s message, business relationship or response to a crisis situation.   Executives can learn how to develop and deliver key messages that resonate with other leaders, employees, customers and the public. Leaders who want to be more effective while delivering information to audiences of any size—for any reason—will benefit from executive coaching.